All About Clean Skincare
What does dermatologically developed skincare mean?
When creating products that we’re putting directly onto our skin, we as a beauty and skincare brand believe it’s always a good idea to work closely with experts in the field—aka, dermatologists. They are the highly knowledgeable pros about all-things related to skin and caring for your skin (which also happens to be the largest organ on your body).
We closely partner with a leading dermatologist to develop clean, safe, vegan and cruelty-free, and highly effective formulas that benefit the health of your skin, no matter your skin type.
What does plant powered skincare and makeup mean?
If you prioritize wellness and the health of your skin, you may make it a (good!) habit to check ingredient lists when shopping for skincare and makeup products in search of words like “clean,” “natural,” and “plant-powered.”
Plant based skincare and makeup, like Well People’s rich hybrid formulas, are powered by non-toxic plant-derived ingredients that work to hydrate, nourish, and support long-term skin health.
The premium botanical ingredients we use have proven superior performance and long-lasting wear in our beauty products including our lip balms and eye cream. Our plant power comes from a long list of plant-based clean ingredients like soothing Aloe, brightening Algae Extract, rejuvenating Pomegranate, replenishing Avocado Oil, conditioning Cocoa Seed Butter, hydrating Olive Oil, softening Shea Butter, and so many more.
As a beauty brand, we pride ourselves on mindfully creating all our skincare formulas using safe and sustainably sourced plant-powered ingredients that work for every person and skin type. We want all people to have the opportunity to choose well!
What does clean skincare mean?
Opting for a clean beauty routine is one of the best ways to do well by your skin. By definition, clean makeup and skincare products don’t contain questionable ingredients that can harm your health or the environment, but are often found in mainstream products.
When it comes to Well People makeup and skincare hybrid products, we pride ourselves to our clean beauty commitment of highly effective formulas so that you can treat your skin well! We never use ingredients that are potentially harmful or hazardous or made from known allergens. Even if an ingredient is slightly questionable, we pass and find a better, healthier solution. Wondering if “clean” beauty can be synonymous with “effective?” Absolutely—our high-performance formulas put the power in “plant powered!”
Additionally, all products are free from parabens, sulfates, aluminum, ammonia, silicone, phthalates and phosphates. The list of ingredients we avoid is extensive—with 37 of our products EWG-VERIFIED™ and 10 products pending, we strictly adhere to EWG-VERIFIED™ requirements.
Health of people and the planet is at the core of everything we do, which is why we’re proud to be sustainable—meaning, we’re committed to using ethically-sourced renewable ingredients and look for biodegradable options. We’re also cruelty-free—we never test finished products or ingredients on animals and we are proud to be PETA and Leaping Bunny certified.
What is a simple daily skincare routine?
Try this easy three-step daily skincare routine—it’s great for all skin types in the morning or evening!
- Step 1: Exfoliate. Buff away impurities from the skin with a gentle exfoliating powder to reveal a brighter, smoother, move even complexion.
- Step 2: Cleanse. Wash your face with a gentle, plant-based gel facial cleanser to remove excess dirt, oil, and impurities without stripping your skin.
- Step 3: Moisturize. Apply a lightweight plant-powered cream moisturizer to replenish lost moisture for a dewy, healthy-looking complexion.