Gleamstate Brightening Serum Concealer

How to use Gleamstate Brightening Serum Concealer in your routine.

Use on hydrated, bare skin or after foundation to neutralize the look of dark circles, even out skin tone, and lift
the look of the under-eye area. It fits any routine for sensitive skin.

1. Prep with a lightweight, hydrating eye cream to prevent creasing.
2. Using the doe foot applicator, dot a small amount at the inner corner of the eye to brighten and onto the outer corner.
3. Blend upward to lift, using a brush, sponge, or your fingertips.
4. Build coverage in thin layers where needed. Remember, less is more to avoid caking.
5. Set with a light dusting of translucent powder if you have oily skin or want extra longevity.

Pro tip: Choose one shade lighter than your skin tone to brighten the under-eye area, or match your skin tone to conceal blemishes and redness.

How does Gleamstate Brightening Serum Concealer help with dark circles and uneven skin tone? 

Gleamstate Brightening Serum Concealer delivers buildable medium coverage that helps diffuse and neutralize the look of dark circles. 2.6% Mushroom Complex and Licorice Root Phyto-Active work to help visibly brighten the under-eye area and give a smooth, blurred skin-like finish. The result is a more radiant, even complexion that looks natural, never heavy or cakey.

What are the key ingredients in Gleamstate Brightening Serum Concealer?

The key ingredients are 4.8% Birch Sap, 2.6% Mushroom Complex, and Licorice Root Phyto-Active. These plant-powered ingredients help moisturize, brighten, and smooth the appearance of fine lines. The formula is also fragrance-free and silicone-free, relying on botanical actives for its hydrating, skin-like finish.

What level of coverage does Gleamstate Brightening Serum Concealer provide?

Gleamstate provides medium, buildable coverage. You can apply one layer for a natural, skin-like finish or build layers for more coverage on dark eyecircles, redness, and blemishes. Becauseit isn't a full-coverage formula, it keeps the skin looking radiant and naturalratherthan cakey or heavy.

Is Gleamstate Brightening Serum Concealer suitable for sensitive eyes?

Yes, Gleamstate is non-comedogenic and safe for sensitive eyes, making it a great choice for those with delicate skin around the eye area. The formula is also fragrance-free, making it suitable for sensitive skin.

How do I find the right Gleamstate shade for my skin tone?

Gleamstate Brightening Serum Concealer comes in 10 flexible shades designed to adapt to a range of skin tones. As a general rule, choose a shade that matches your skin tone to cover blemishes and redness, or one shade lighter to brighten the under-eye area. If you're unsure of your undertone, warm undertones have hints of yellow or peach, cool undertones have hints of pink, neutral undertones are a mix of both, and olive undertones have a subtle green cast.

Is Gleamstate Brightening Serum Concealer cruelty-free, vegan, and safe during pregnancy?

Yes, Gleamstate is cruelty-free, vegan, and pregnancy friendly. Well People is proudly a 100% pregnancy friendly brand. Gleamstate is also EWG Verified and Sorette approved. Sorette's independent Seal of Approval evaluates ingredient transparency, quality controls, and standards relevant to maternal, reproductive, developmental, and pediatric health. However, we always recommend checking with your doctor before introducing any new product during pregnancy or while nursing.