EWG Verified ® products meet the highest standard of clean in the beauty industry. We are proud to offer 100+ products verified by the Environmental Working Group.
EWG Verified ® products meet the highest standard of clean in the beauty industry. We are proud to offer 100+ products verified by the Environmental Working Group.

What is the EWG?
The Environmental Working Group is made up of:
- Scientists
- Communications experts
- Policy Experts
- Data experts
- Lawyers
The group pushes industries to adopt high standards and stand against chemicals of concern, while educating consumers with product information.

Why does it matter?
Calling it "clean" isn't enough.Well People talks the talk and walks the walk, fully committing to upholding the strictest standards set out by the
EWG for beauty products.











